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Submagic

Edit shorts 10x faster with AI

Best for

Podcasters and YouTubers repurposing long-form into clips on a schedule

Key strength

Caption output is the core competence: 123 languages with a claimed 99% accuracy and animated styles, the two things G2 reviewers tag most (Ease of Use, Captioning Features)

Pricing starts at

$12/mo

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Affiliate disclosure: Some links below may earn us a commission at no cost to you.

Submagic website screenshot

What is Submagic?


Reviewed Submagic's site, pricing, terms, and affiliate signup as of 2026-10-26 — research-only pass, no hands-on editing. A Paris-built, caption-first AI editor that turns long videos or YouTube links into captioned shorts with scheduling and publishing built in; reviewers on Trustpilot and G2 back the caption speed and accuracy, while per-member pricing, a no-refund clause in the terms, and export-queue complaints define the risk.

Key Features


AI Auto Captions

Animated caption styles across 123 languages with a claimed 99% accuracy; standard templates on Starter, premium templates on Pro and up.

Magic Clips

Drops in a long video or YouTube link and returns multiple platform-ready shorts with AI key-moment detection and automatic framing.

AI Cleanup Suite

One-click cuts and trims plus silence, bad-take, and filler-word removal, audio cleaning, auto-zooms, and B-roll from a free pool or Storyblocks from Pro.

Publish, Schedule & API

Direct scheduled posting with analytics from Pro, multi-account publishing profiles on Business, and API access from 10 minutes/month scaling to 100 plus credit packs up to 10,000 minutes.

Pros & Cons


What works

  • Caption output is the core competence: 123 languages with a claimed 99% accuracy and animated styles, the two things G2 reviewers tag most (Ease of Use, Captioning Features)
  • Magic Clips repurposes one long video or a plain YouTube link into multiple auto-framed shorts, no upload wrangling required
  • Publishing is built in — scheduled posting to TikTok, Reels, and Shorts with analytics from Pro and Brand Kit for on-brand output
  • The pricing page prints the credit-to-video conversion (45 credits = 15 videos, up to 300 = 100) and drops watermarks on every tier, so volume is forecastable before paying

Watch out for

  • Pricing is per member, so a three-seat Business team pays $123/month — three times the headline number
  • Starter caps clips at 2 minutes and 15 videos a month, which rules out podcast and interview repurposing that the marketing leads with; real headroom starts at Pro's 5-minute cap
  • Billing friction is documented on both sides: terms auto-renew with no refund for any period already started, Trustpilot's 1-star reviews cluster on cancellation and charge complaints, and a July 2026 G2 reviewer reports a refund declined by an AI bot
  • Export and rendering hiccups recur in reviews (G2 Slow Rendering tag, 'export delays'), and priority rendering is reserved for Business — while the site's own badges drift (123 vs 48+ languages, a stale 4.7/5 G2 badge against the live 4.6/85)

Who is it for?


great

Podcasters and YouTubers repurposing long-form into clips on a schedule

Magic Clips works from a URL; segments past 5 minutes need Business's 30-minute cap.

good

Solo creators posting short-form three to five times a week

Starter's 15 monthly videos cover that cadence; the 2-minute clip cap suits talking-head reels, not interviews.

good

Agencies and small marketing teams running multiple client accounts

Brand Kit and publishing profiles keep output consistent, but per-member pricing multiplies with every seat added.

limited

Teams wiring clip generation into an automated pipeline

Starter and Pro include 10 API minutes a month; workable automation starts at Business's 100 minutes plus paid packs.


Reviewed Submagic's site, pricing, terms, and affiliate signup on 2026-10-26; research pass only — no editing sessions were run.

Submagic is a Paris-built caption engine with an editor attached. CapCut is an editor with captions attached. That inversion explains both the speed and the ceiling: auto captions across 123 languages with a claimed 99% accuracy, Magic Clips that pull key moments out of one long video or a plain YouTube link, silence and bad-take removal, and a scheduler that publishes straight to TikTok, Reels, and Shorts at up to 4K and 60fps. The terms name the operating entity as TURBO STUDIO, and the pricing page is unusually honest about credit math.

The Catch

The math is where plans break. Starter's 45 credits equal 15 videos a month — roughly three a week — each capped at 2 minutes. TikTok allows ten; podcast segments run longer. The moment your source footage is an interview, the plan you actually need is Pro's 5-minute cap or Business's 30, so the $12 sticker prices out the exact workload the marketing leads with. Pricing is per member too: three seats on Business cost $123 monthly, triple the headline.

TierYearly /moMonthly /moVideos /moMax clip
Starter$12$19152 min
Pro$23$39405 min
Business$41$6910030 min

Billing is the second edge. Terms auto-renew both cycles and state there is no refund for any period already started. Trustpilot's 1-star slice (7% of 856 reviews) is mostly billing: a card-update overlay reportedly blocking the cancellation screen, ten charge attempts of €46 in a day, and a near-$500 upgrade processed on one tap. A July 2026 G2 reviewer says a refund request was declined by an AI bot. Buy yearly ($144 Starter) and stall in month two — assume the money is gone.

Rendering is the third: G2 tags slow rendering and export delays, with priority rendering reserved for Business.

Who wastes money here: monthly-churning solo creators (the 37–41% yearly discount cuts both ways once refunds are off the table), podcasters on Starter, and anyone expecting API automation below Business — 10 API minutes a month is a demo, not a pipeline.

Submagic does one job — turning talking-head footage into captioned, platform-ready clips fast — and the review mass (Trustpilot 4.5 across 856, G2 4.6 across 85) says it does that job well. Weigh it against Opus Clip if clip selection matters more than caption styling, or Veed if you need a fuller editor; the AI transcription tools for YouTube creators roundup covers the caption layer, the AI tool comparisons hub keeps the field in view, and everything here lives in the ai-video category.

Submagic FAQ


How much does Submagic cost per month?
Starter runs $12, Pro $23, and Business $41 per member per month on yearly billing; month-to-month it is $19, $39, and $69. There is no always-on free plan — a trial requires no credit card. Verified on submagic.co/pricing with both billing toggles, 2026-10-26.
How many videos can Submagic produce each month?
The conversion is printed on the plan cards: 45 credits equal 15 videos on Starter, 120 credits equal 40 on Pro, and 300 credits equal 100 on Business, per member. Clip length caps at 2, 5, and 30 minutes respectively. API credit packs start at $57 for 250 minutes.
What is Submagic's refund policy?
The terms of use state that cancellations take effect at the end of the current subscription period with no refund due for any period already started, and both monthly and annual plans auto-renew. Reviewers report refund requests being declined through support automation, so treat a yearly commitment as spent.

Alternatives to Submagic


AI video growth agent that turns text, scripts, or blog URLs into scheduled social videos, from $23/mo billed yearly

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